E-commerce
international sales

Regulatory impacts on international expansion

Academic partner:
McGill University
With the help of :
Social Science and Human Research Council of Canada.

Deciding wether to sell your products locally or internationally can boil down to regulatory restrictions. Find out how Bonlook navigated the decision to go international when they started due to regulatory restrictions in Quebec in this mini case study.

Case study

Filmed and produced in 2016 at Bonlook and Anges Québec's offices in Montreal, Québec. Participants: Sophie Boulanger, Bonlook; Louis-Félix Boulanger, Bonlook; André Forest, Anges Québec. Executive Producers Dr Hamid Etemad, McGill University; Hamed Motaghi, Université du Québec en Outaouais. Producer:  Thierry Harris, Cartouche Media. Creative Director: Melissa Gendron, Cartouche Media.

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