Online retail in a regulated environment

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IE-Knowledge Hub

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Academic partner:

McGill University

With the help of :

Social Sciences and Humanities Research Council of Canada

How do you execute online retail in a regulated environment? Watch the Bonlook Case study to find out how. Participants include Sophie Boulanger. co-founder and CEO and her brother, Bonlook COO Louis-Félix Boulanger . Also featured André Forest, from Anges Quebec.

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Case study

Read the written Bonlook Case Study authored by Dr. Hamid Etemad, McGill University and Dr. Hamed Motaghi, Université du Québec en Outaouais.

Download PDF

Filmed and produced in 2016 at Bonlook and Anges Québec's offices in Montreal, Québec. Participants: Sophie Boulanger, Bonlook; Louis-Félix Boulanger, Bonlook; André Forest, Anges Québec. Executive Producers Dr Hamid Etemad, McGill University ; Hamed Motaghi, Université du Québec en Outaouais. Producer: Thierry Harris, Cartouche Media. Creative Director: Melissa Gendron, Cartouche Media.

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